Christmas Card Time!

It’s early November & that means it’s time to start thinking about gifts for the holiday season! Along with gifts comes cards! I reprinted some of my Christmas cards from last year, available at my online store. All the illustrations are based off of Christmas songs! The most popular one from last year was We Three Kings:

I just updated all the stocks, but even if they run out, I can always reprint more. Just email me at mindy at mindyindy dot com if you have any questions or special requests.

Also consider getting a custom sketch or custom comic for the holiday season too! Things tend to speed up at the year draws to a close, so it’s good to start thinking of a really special gift now :)

Business Tip

Try to do holiday marketing soon after Halloween XD . Before Halloween is just annoying, but you don’t want to wait too late (like, when YOU actually do your personal shopping) to promote special items for the season.

Less than 24 Hours Left to Kickstarter!

Greetings! As of this posting, we’re less than 24 hours left to my AER HEAD Kickstarter and almost at $3,000! Super happy that so many people have come together to make all this happen :) Still stretching towards the next stretch goal though, to hire a flatter! But really anything on top of my initial goal is icing on the cake. Last chance for you to be part of the action and get your name printed in the thank you page of the book (back at any level), get original pages from the AER HEAD comic (it’s hand drawn!), and more. Check it out before 5pm Thursday Oct 10 (that’s tomorrow!)

Business Tip

You can’t promote too much when you’re advertising something like crowdfunding, an event, a special sale, etc. We artists struggle with self-promotion a lot, but I’ve found the more you do it, the easier it gets. Sometimes I wonder if I’m being too annoying posting all over facebook or in my IG stories, but the thing is, this is what these platforms ARE DESIGNED FOR!

Also reaching out to people with personal messages has gotten more people to actually donate to the Kickstarter. We do need to be mindful of the way we message though! A friend/colleague in the comics world today was just saying how people just send him links to their crowdfunding with no message. Pretty rude and it doesn’t really work. I see messaging people as a way to reach out and reconnect with someone you may not have seen in awhile and also let them know you’re still creating great artwork (or whatever it is that you do).

Cheers!

NYCC & 1 Week Left for Kickstarter

I can’t believe there’s only one week left to go for the AER HEAD Kickstarter! Ends Thursday October 10th at 5pm, so if you haven’t backed yet but would like to, don’t delay any longer to get a digital or physical copy of AER, original art, + more!

My campaign is a bit longer than most because I didn’t want to end on New York Comic Con. I won’t be tabling in artist alley this year, but that may be a good thing so I don’t have to worry about making the table $ back. This year I’ll be focusing on promoting the Kickstarter while I go to various panels and visit people. I made a big sign out of the AER HEAD cover art and am going to wear it on my head haha! I’ll have some preview comics and if anyone wants to back the campaign on the spot they’ll get the mini comic free. At SPX I had a table for 2 days and got a few backers, so we’ll see how this new approach works. It’s fun trying different marketing ideas!

If you WOULD like a sketch from me, I’ll still take orders though! I’m using the Pro Lounge as my base - lower level room 1B05. Direct message me on Instagram @mindyindy_art or twitter @mindy_indy so we can meet up for commissions.

Business Tip

Always try to be one step ahead (or a few steps!). In my recent public Patreon update, I talk about how all the research and prep work before the Kickstarter launched was essential to its success for reaching its first goal in a week and a half.